The purple shirt, the carrot-red hair and the deer in the headlights look. He's J.P. Sears and he's been enlightening viewers with his satirical, yet playful take on self-help. His videos always go viral on YouTube and we have three of our favorites.

1.  How to Become Gluten Intolerant

2.  If Meat Eaters Acted Like Vegans

And the video that started it all:

3.  How to be Ultra Spiritual

JP Sears’ book How to Be Ultra Spiritual is out now!